Tuesday, April 18, 2006

F-Shaped Pattern For Reading Web Content (Jakob Nielsen's Alertbox)

An interesting blurb from Jakob Nielsen about eye movement of users reading web pages

I guess there's not a lot new here:

  • People go straight for the content and ignore the other stuff
  • You've got a small window of opportunity to capture the reader's attention--much like a newspaper.
  • Heatmaps are cool

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